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Organizations that prioritize environmental, health, and safety (EHS) issues are well placed to attract better customers, better talent, and today's growing number of socially responsible investors. But, to gain these benefits, companies must choose the right sustainability strategies, and then manage and measure them well. Now, leading business sustainability consultant Peter Soyka offers a complete and actionable guide to driving greater value through sustainability. In Creating a Sustainable Organization , Soyka bridges the disparate worlds of the EHS/sustainability professional and the investor/analyst. Readers will learn what the evidence says about linkages between sustainability and value… how to manage key stakeholder relationships influencing corporate response to EHS and social equity issues… how to effectively manage sustainability throughout the business… how to evaluate sustainability posture and performance from the standpoint of external investors and internal management… how to maximize the influence of organizational actors focused on sustainability, and much more. This book will be invaluable for all environmental, health, and safety decision-makers and professionals concerned with improving sustainability and value; for executives and strategists seeking long-term competitive advantage; for stock analysts evaluating potential investments; and for researchers and MBA candidates currently studying the techniques and potential of corporate sustainability.
- Sales Rank: #2186892 in Books
- Published on: 2012-02-04
- Format: Abridged
- Original language: English
- Number of items: 1
- Dimensions: 9.26" h x 1.13" w x 6.37" l, 1.54 pounds
- Binding: Hardcover
- 432 pages
Review
"The opportunities for adding value through sustainability are out there. Managers just need to choose the right strategies, and then manage and measure them effectively. This actionable guide aims to help do exactly that, with particular attention to stakeholder, investor and performance management issues." Ethical Corporation, December 2012
From the Back Cover
“With investors increasingly concerned about whether they have appropriately priced ESG-related fat tail risks in their portfolios, Peter’s book provides a timely explanation as to why financial markets care about how companies manage their material sustainability issues, set performance targets for them, and then embed ESG principles into their core business.”
–Abyd Karmali, Managing Director and Global Head of Carbon Markets, Bank of America Merrill Lynch
“Soyka brings a fresh and grounded view of corporate sustainability that understands the critical need to bridge the environmental and financial worlds. He makes it clear that sustainability is multidisciplinary and that leadership companies align it with core business drivers and metrics. Creating a Sustainable Organization is a valuable work that should be required for any professional seeking to align sustainability with business success.”
–Joel Makower, Chairman and Executive Editor, GreenBiz Group; author, Strategies for the Green Economy
“In Creating a Sustainable Organization, Peter Soyka has woven together a wealth of personal experience, industry commentary, data, and academic analysis to present a compelling argument in favor of promoting corporate sustainability. But he doesn’t stop there–his primary accomplishment is in establishing a guide for present and future sustainability practitioners to pursue sustainability as an engine for value creation within their firms. Peter has given us insightful–and in some cases, uncomfortable–analysis. Those of us in the business of evaluating companies from the outside have as much to learn from Peter as those on the inside.”
–Mark E. Bateman, President, Segue Point LLC; Director of Research, IW Financial
Sustainability and socially responsible investing (SRI) are each attracting growing attention from financial institutions, nongovernmental organizations (NGOs), private investors, citizens, and policymakers. In Creating a Sustainable Organization, Peter A. Soyka links these trends, showing how to use organizational sustainability to drive greater value for shareholders and other corporate stakeholders.
Soyka employs the powerful construct of Environmental, Social, and Governance (ES&G) posture and performance, showing how it integrates environmental, health, safety, and social issues with governance. You’ll learn how ES&G compares with Corporate Social Responsibility (CSR) and the “triple bottom line,” and how and when to use it to improve (or evaluate) a company’s performance and investment potential.
Environmental, Health, and Safety (EHS) and sustainability professionals will gain a deeper understanding of how the financial community operates, what its members value, what motivates its behavior, and the basis of its growing interest in corporate sustainability. At the same time, investors and investment analysts will develop broader and deeper insight into how sustainability issues affect companies’ performance and prospects, and which sustainability practices create the foundation for long-term value creation.
Covers all this and more:
• How sustainability affects enterprise value: the latest data
• Barriers to corporate sustainability—and how they can be overcome
• The surprising ways key financial players are now promoting sustainability
• Responding to the growing diversity and sophistication of EHS stakeholders
• Managing sustainability more successfully throughout the organization
• Defining, measuring, and reporting on sustainability more effectively
• Tracking sustainability performance from the investor’s viewpoint
• Bridging the viewpoints of EHS and the financial/investment community
• Becoming a more effective and influential EHS/sustainability professional
About the Author
Peter A. Soyka, President of Soyka & Company, LLC, is a highly experienced and respected sustainability and environmental management consultant. A recognized expert working at the intersection of EHS and finance, he specializes in helping companies identify and overcome the obstacles to sustainable business success.
Soyka brings a substantial track record of innovative thinking and success in devising creative solutions to the most challenging
environmental/business management problems, and in translating new ideas into approaches, tools, and techniques that produce real results. Much of his recent work has involved identifying and capturing the financial and other organizational benefits of proactive environmental management and sustainability practices.
Most helpful customer reviews
0 of 0 people found the following review helpful.
great book
By nancy magoon
its a great book for college
1 of 1 people found the following review helpful.
Required Reading
By Dr. Douglas B. Johnson
I like this book so much, I gave it away! Now, I need to buy another copy for myself and for others, too.
Peter Soyka's book is timely. As luck would have it, I am in early stages of collaboration to form another corporation. I need this book, and so do others on this team. Sharing some of the personal aspects of where I found value in the book may provide other readers with a reason to buy the book, too.
Soyka's book provides an eloquent description of people like me. I've long known that I pitched a tent in the camp of EHS and sustainability professionals, a group that Peter accurately points out, often lacks the communicative competencies necessary to effectively communicate with finance, accounting, investors, and others with a sharp eye on the drawbridge for the economy of business value. Indeed, my professional work, education and ethic are deeply invested in the ethos and principles of sustainability even before the word was coined. The Brundtland Commission's treatise on sustainable development served to define and provide focus on the general topic of sustainability, and fostered my introduction of the term, "socioecological responsibility" in 1992. This is the sort of thinking that had me marked as way out in left field and far, far away from the right-minded culture of the C-Suite.
Recognizing that I needed some practical basis to engage with business, I became a certified Lead Auditor of ISO 14001, ISO 50001 and other management systems and developed the skills necessary to address and advise on the effectiveness of organizational performance on EHS aspects of the enterprise. While this helped, I'll admit that I am often challenged to cross the drawbridge with proposals fit for the king and queen, and I recognize that any suggestion of scaling the castle walls with the idea of conquering that world and running it with a green ethic are impractical.
In the midst of two-decades of critical self-review, I've also wondered why the keepers of the coin do not readily grasp the value of sustainability. Indeed, this issue led me to undertake doctoral studies to investigate what differentiates a new paradigm organization from an old paradigm organization. Even after years of business courses, I still don't talk, sound or act like I have the chops to discuss corporate finances. Soyka's book provides a valuable touchstone in my quest for the holy grail . . . If I could just put my hands on a book that would help me cultivate the skills to identify and articulate the business value realizable from organizational performance that is beyond compliance. While I've made some progress in this regard, Soyka's book helped me see the folly of some of my inclinations and provided the understanding necessary for me to transcend some old notions. The awareness realized from Soyka's book could not have happened on a more timely basis.
The early chapters in the book provide a solid treatment of sustainability for finance and investment professionals, dispel some of the trendy and ephemeral notions about "greening" and other novelties, and provide a solid perspective on the role of a Corporate Sustainability Officer in the creation of sustainable and sustained business value. The later chapters provide solid data and rationale on the value of sustainability to organizations and the people who would invest in them. Reading Soyka's book gave me greater understanding of people and partners with financial acumen. I find language and tools in this book that are helpful to the challenge of aligning the interests and activities of any executive team.
After reading Soyka's book I can see the keys to the castle hanging on a hook within my reach as I approach the drawbridge.
0 of 0 people found the following review helpful.
An Excellent, Systematic Treatment of Corporate Sustainability
By David Schatsky
An effective sustainability strategy is not crafted or executed in a silo. Sustainability strategy must have strong ties to corporate strategy; sustainability practice must be integrated into the full range of company processes. It is this perspective, forged in the author's many years of experience, that makes this book's treatment of corporate sustainability distinctive and valuable. I highly recommend it to sustainability practitioners and executives alike.
Books on sustainability can often seem to be written on a blank slate, as if the concept is a new one. This book, by contrast, is rich with historical perspective and insights gained from practical experience. Indeed, the author's introduction states that his approach "is firmly grounded in the practices that have been developed within and by the EHS profession during the past 15 years or so." The book also has a valuable review of the history of environmental, health and safety and social equity laws and regulations, which should be enlightening to those who have not studied this history before.
I have read dozens of books on corporate sustainability in recent years. None has done as good a job rooting the topic in the real-world context of corporate environment, health and safety practices; the finance function; and the perspective of institutional investors. Sustainability practitioners who understand this context will have an edge when it comes to developing strategy, defining programs, and communicating with the diverse set of parties who claim a stake in a company's mission, its performance and its sustainability stance.
One weakness of the book is its rather heavy, pedantic style. It is common to find whole paragraphs composed almost entirely sentences 25 or more words long. But that didn't prevent me from reading the book cover to cover.
The book is especially valuable to relative newcomers to the field of sustainability. But I expect that even experienced professionals will find the book helpful in crystallizing and articulating the insights they've accumulated along the way.
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